First National Bank of Middle Tennessee
Work for this client includes:
Overview
First National Bank of Middle Tennessee (FNBMT) was coming up on their 150th anniversary. Bank leadership was looking for a strategic reset and brand update to coincide with this milestone in the bank’s long history. Our Maycreate team went to work creating a brand discovery presentation, which included developing a brand platform, a naming review, a new visual identity, and a well-planned rollout of the refreshed branding.